O N T H E S C R E E N
O N T H E S T A G E
From Hollywood Red Carpet To Reinvention
Professional actress + producer Serah D’Laine (a.k.a Sarah Laine), now the Founder of STAGE•IIX Agency, personal branding strategist + business coach + leadership for entrepreneurs.
Serah D’Laine’s entrepreneurial life once revolved around her Hollywood career.
She was a successful actress, known for gracing the screen with roles in feature films, network television and national commercials.
Working since she was 13 years old, her world was immersed with auditions, scripts, and the glitz, glamour and chaos of the entertainment industry.
From the outside, it looked like she had it all—a successful acting career many dream of, red carpets, recognition, and a foot in the door of fame.
But beneath the surface, Serah felt a deep void. The Hollywood lifestyle didn’t align with her desire for meaningful life.Growing up in Hollywood brought a measure of success she enjoyed, she started to feel like she was playing a role not just on screen but in her own life.
There was a lingering feeling that something deeper was missing—a sense of purpose, alignment, and fulfillment that no amount of celebrity could provide....
".....until one night, a near-death experience (NDE) changed the trajectory
of my life forever. It was an accident, but I was the only one to blame."
Then came the moment that changed everything: a near-death experience. A single, life-altering event that ripped away the illusions she had built her life around.
Waking nearly every night in a panic from PTS - It left her with one haunting realization: she wasn’t living her truth.
She felt a pull—call it intuition, destiny, or divine intervention—to walk away from the world she knew and reinvent herself entirely.
The vision of a new path—a fusion of personal growth, branding, and impact—emerged.
But stepping into the unknown was terrifying. Could she leave her career, identity, and comfort zone behind to build something entirely new?.....
"one of the hardest decisions of my life, to put a successful 15 year career on hold
+ finally listen to “HER”, my true self."
Thoughts of unworthiness and fear of failure crept in. “What if I can’t succeed? I've never gone to college, I tested out of High school at 15.....What if no one takes me seriously outside of acting?”
But the call to something greater refused to be ignored.
Eventually making one of the hardest decisions of her life, to put a successful career on hold + finally listen to “HER” - her highest self, her true self.
“Some thought I was running away from it all, but for the first time in my life I felt like I was actually running towards something.”
Packing her belongings, she moved to her favorite place, Sedona, AZ.
It was there, meditating on a vortex of red rocks, under a full moon, she realized that her true mentor came from that near-death experience.
It was a transformational spiritual awakening, a moment that stripped away fear and replaced it with clarity.
Immersing herself in personal growth, deeper psychology, and spiritual alignment.
Books, coaches, courses and thought leaders became her guides, but it was her own inner work that became the ultimate teacher.
She realized that the skills, insight, and experiences she had gained could be repurposed to help others step into
their own purpose.
With a newfound sense of purpose, Serah stepped into the digital world, teaching others what she had learned about emotional mastery, higher consciousness and self-alignment.
This was the first step into her new world, and it felt both exhilarating and terrifying to build a new identity.
She started small, using social media as her stage.
Her first focus? Relationships—helping others navigate the same emotional challenges she had faced, to “write a new love story”.
As Serah’s online presence continued to grow internationally, supporters admired her authenticity and courage to pivot - clients, collaborators, and fellow entrepreneurs who resonated with her story.
As her audience grew, and so did her clientele - people from all over the world reached out to work with her, signing up for her courses and private sessions.
Clients were having one breakthrough after another.
The science-based tools and techniques she learned, that helped her own transformation, were now having a powerful impact on others.
As her clients grew so did their curiosity. They started asking for her insights on personal branding and business coaching.
Serah listened, pivoted again, and began teaching the business strategy, course creation and personal branding that she used to skyrocket her sales.
With a newfound sense of purpose, Serah stepped into the digital world, teaching others what she had learned about emotional mastery, higher consciousness and self-alignment.
This was the first step into her new world, and it felt both exhilarating and terrifying to build a new identity.
She started small, using social media as her stage.
Her first focus? Relationships—helping others navigate the same emotional challenges she had faced, to “write a new love story”.
As Serah’s online presence continued to grow internationally, supporters admired her authenticity and courage to pivot - clients, collaborators, and fellow entrepreneurs resonated with her story.
As her audience grew, and so did her clientele - people from all over the world reached out to work with her, signing up for her courses and private sessions.
Clients were having one breakthrough after another.
The science-based tools and techniques she learned, that helped her own transformation, were now having a powerful impact on others.
As her clients grew so did their curiosity. They started asking for her insights on personal branding and business coaching.
Serah listened, pivoted again, and began teaching the business strategy, course creation and personal branding that she used to skyrocket her sales.
But there were also critics with judgmental comments about her—voices from her past, some in the present and some within her own mind—that tried to pull her back to the safety of her old life.
Serah questioned herself often. Was she doing it right? Does anyone care? That lingering inner critic “what if I can’t succeed” is always whispering in her mind. But she pressed forward, knowing the only way out was through.
Yet, every challenge only reinforced her commitment. To build something that she could own, that she had power over and didn’t have to wait for someone to give her permission.
A new inner voice emerged, reminding her, “the day you are met with your biggest challenge, is the same day you meet the version of yourself that can handle it”. A sentiment that has become a staple in maintaining an unwavering belief in her vision.
The lowest point came when Serah hit the inevitable wall of doubt and burnout.
Building her brand online, creating systems, and serving clients every week increased her profits but stretched her to her limits.
This was her dark night of the soul—the moment when every fear and insecurity resurfaced.
She was vulnerable, questioning everything, more than ever.
Was this reinvention worth it?
Did she make a mistake?...
or was she fooling herself?
But the reward and resilience to keep going is every time she sees the tangible results of her work.
Clients transforming themselves, their businesses, building authority, and finding clarity in their personal brands—all using her methods.
“It’s the testimonials, the DM’s I get of their new found happiness and success that keep me going and reaffirm I’m on the right path.”
Creating frameworks like the 3 P’s of the Profitable Personal Brand Formula (Persona, Presence & Profit) and the L.E.A.D Method were birthed from years of lessons and countless hours of refinement and thousands of sessions to discover the unique formula.
Building her credibility in a field that demanded grit and resilience - being an entrepreneur.
The success of her frameworks proved that her unique approach was not only valuable but revolutionary.
And her personal reinvention was now empowering others to do the same.
With continued success came greater clarity. Serah realized her true genius: blending emotional mastery, parts-work psychology, and spiritual alignment with proven, actionable business strategies.
She formalized her teachings under Stage IIX, creating a platform for high-achieving women to reinvent themselves and build scalable, impactful brands.
She launched iSCALE CRM, an all-in-one platform to simplify sales processes, organize leads, and automate workflows, offering clients a smarter way to scale their businesses.
Through her Profitable Personal Brand Formula and leadership mentoring, she has become a sought-after brand strategist and business coach, helping entrepreneurs, CEO’s and coaches step into their power.
Serah scaled her brand to a new level of authority. Balancing her personal growth with her growing business demanded a deeper level of alignment.
Her journey has prepared her for this role as a brand strategist, business coach, and leadership mentor.
She has reinvented herself not once but multiple times, and her success was the ultimate validation that this was her destined path.
What makes Serah different? Her brand isn’t built on theories; it’s built on experience. She knows the highs and lows of reinvention because she’s lived them. And now, she’s here to guide others to their own version of success.
WHERE AM I NOW
Personal Branding, Marketing Strategy.
Self Mastery Mentor, Founder STAGE•IIX
Today, Serah D’Laine stands as a speaker in psychology-based branding, business growth strategy, and leadership.
Through Stage IIX, iSCALE CRM, and her Profitable Personal Brand Formula and L.E.A.D Method, she offers clients the tools to build authentic brands, achieve financial freedom, and align their businesses with their highest selves.
Her journey—marked by reinvention, resilience, and results—makes her uniquely qualified to guide others.
She isn’t just a coach; she’s a testament to the power of transformation, proving that anyone can rise, pivot, and thrive when they align their purpose with their work.
Certified NLP Practitioner + Hypnotherapist, “Timeline Dynamics™ Practitioner.
Certified Life + Executive Coach,
Content Marketing + Social Media expert.
Creator of "Launch to Lead Business Accelerator"
“Power of Becoming” Digital Academy
“Reviving Radiance” Online Mastery Course
Certified NLP Practitioner + Hypnotherapist, “Timeline Dynamics™ Practitioner.
Certified Life + Executive Coach,
Content Marketing + Social Media expert.
Creator of "Launch to Lead Business Accelerator"
“Power of Becoming” Digital Academy
“Reviving Radiance” Online Mastery Course
PERSONAL BRANDING
+ BUSINESS COACHING
"The million dollar tip that “the industry” taught me, that is probably one of the most important things you will ever learn to succeed in your business.....IT’S ALL ABOUT POSITIONING!!!"
SPEAKING REQUESTS
SOCIAL MEDIA
© Serah D'Laine 2025. All Rights Reserved